Presentations
Key Rules to Develop Online Campaigns
Lecturer: Pascal Vanhaeren
Communicational Survival Guide: Mobile Advertising
Lecturer: Andrea Štimac
Time for mobile advertising is NOW!!
Lecturer: David Smolnikar
Regulation in the Age of Noise
Lecturer: Magdalena Malinova and Kristina Milin
How has the Era of Internet Influenced our Media Consumption and Lifestyles?
Lecturer: Katja Zužič
Innovation in Outdoor Advertising
Lecturer: Jonathan Eagle
How Real-life Research Fills the Gaps, Sony Bravia Case Study
Lecturer: Fiona Blades
In Pursuit of the Holy Grail: Building Digital/Interactive Capability in Agencies
Lecturer: Bernard Petit, President of the VT Scan Group, VT Scan, France
Brand Eye Tracking on TV Sport Programmes
Lecturer: Julien Vivier
Personal Portable Meter, how to Measure Radio Effectively
Lecturer: Martin Molmen
On-line Approaches in Print Media
Lecturer: Sander Remans
Online Evolution (revolution) in Western Europe
Lecturer: Alain Heureux
Navigating the Media World with Consumer Centric Research, Case, Germany
Lecturer: Dirk Engel
The Social Media Challenge: are You Ready for It?
Lecturer: Gianni Catalfamo
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